Welcome! I'm Rachel (she/her). Here's my rant ... Here for Her started for a few reasons. It really started with my mom Sharon (a nurse) who educated and helped young folks her entire career and was always there to answer my questions (and my friends' questions) in a supportive and non-judgemental way.  I’ve since realized my privilege in this situation and it's not a common experience for most. Menstruation, vaginas- I can go on and on- there's still so much stigma around health. God forbid you hold a tampon in broad daylight on the way to the bathroom... right? Not everyone can afford menstrual products (on top of all other expenses) yet menstruators have been forced to just "figure it out"... um WHAT? 

I personally had an issue in 2017 with my vagina and it took 2 months of walk-in clinics and improper diagnosis (I didn't have a family doctor at the time) and finally a visit to the ER to figure out what was wrong. I felt embarrassed to discuss what was going on... but why? The gynaecologist even told me that what I had was common! All I felt was the shame around it being a vaginal issue, which wasn’t a STI or pregnancy related BY THE WAY (who knew there were other issues?)  Therefore- due to these experiences and more, I finally started Here for Her on July 25, 2017. I chose the name including the pronoun "her". This was a massive mistake, for MANY reasons, but mostly because HFH is focused on health education, regardless of gender or what pronouns someone may use. We want our community to be as inclusive as possible and our brand must reflect that.  Especially when it comes to menstrual health, people menstruate, not just women. We are planning a re-brand as we speak. I hope that with more awareness, education and discussions about health, all people will have access to compassionate healthcare and be better equipped to advocate for their health. There are many systemic barriers in healthcare and we want to be a part of the change. Oh and menstrual products need to be provided in ALL public washrooms, PERIOD! 

Rachel Ettinger, Founder, Here for Her,  #hereforhealth 

What Do We Do?

  • We focus on health education from health professionals, primary research and discussions on @ShopHereforHer 

  • We challenge societal norms and give our REAL take on issues that need to be discussed  

  • We host events and pop-ups to raise money or collect necessary items (typically menstrual products) to support related causes, charities and shelters

  • We host volunteer opportunities (pre-COVID) 

  • We support and advocate for policy change in the menstrual health space and other important issues  

July 2017

Here For Her Begins

Rachel Ettinger founded Here For Her to help normalize conversations around health, both mental and physical. 

November 2017

PERIOD Sweater

We designed and sold our very first PERIOD PERIOD PERIOD sweater!

April 2018

Ice Cream Social

Partnered with Haven's Creamery to sell our PMS 'Cravings Kicker' ice cream flavour. We raised over $1000 to donate to ANOVA and Mission Services London in ONE day! 

September 2018

Mission Services

We began quarterly volunteer days at Mission Services: Rotholme Women and Children Shelter. Free massages for the parents and crafts with the kids! 

December 2019

Here For Lattes

Hosted with CommonWealth Coffee Co., who made beautiful uterus latte art! We raised $2000 in one day for ANOVA in London. 

End of 2019

Campaigns and Collaborations

We've been a part of several big campaigns and collaborations, such as our "Here for Her" t-shirts, worn across Canada with Ovarian Cancer Canada! 

October 2020

Menstrual Equity Advocacy

We continue to advocate for this important issue with many folks across Canada- at all levels of government